We are set to making the world a better place, by bringing our candidates to our clients, in a way that is simple yet sophisticated.
Job Title
Digital Engagement CoordinatorEmployment Type
Full TimeExperience
3 to 5 yearsSalary
NegotiableJob Published
14 January 2025Job Reference No.
2871594124Job Description
Digital Engagement Coordinator
Market-related Package
Cape Town
Key Responsibilities
Online and Social Media Management
- Optimize online platforms to achieve key performance goals and enhance user experience.
- Develop and implement online engagement strategies, including social media, search, and programmatic campaigns.
- Stay updated on digital trends and apply innovative strategies to enhance platforms.
- Promote and utilize tools such as content management systems (CMS) and CRM systems to grow and segment the supporter base.
- Monitor feedback and analytics to improve online content and platforms.
- Collaborate with internal teams to create, promote, and distribute online content, including news, blogs, and fundraising campaigns.
- Maintain and update key platforms, including websites and associated properties.
- Report on digital performance post-campaign, quarterly, and annually.
Digital Optimization
- Manage digital projects and campaigns aligned with marketing and communication goals.
- Collaborate with teams to test and optimize landing pages, social media, and supporter journeys.
- Drive quality traffic to platforms and improve online conversion rates.
- Act as a liaison with relevant digital and technology teams to ensure alignment and innovation.
Qualification and Experience
- Relevant qualifications in communications, marketing, design, media, technical, or other related subjects.
- Three to five years’ experience in digital roles, including content creation and strategy setting, preferably in a marketing, publishing or agency environment
- Expertise in two or more of the following: HTML, CSS, video/image editing and/or design (Photoshop) skills
- Proficiency in online analytical tools (including Google Analytics, Tag Manager and Search Central tools)
- Working knowledge of SEO best practices