Head of Marketing and Communications, HR

Highly reputable Financial Services (FS) firm seeks delivery orientated Lead. Pivotal role to develop Integrated Marketing and Communication strategies for Human Resources. Create a powerful brand that is "people-centric" and connects with targeted communities internally and externally. Drive enterprise-wide Marketing and Communication campaigns, activations and experiences in SA and African markets. Create a positive Employee Value Proposition (EVP) and communicate the great Culture. Act as Media Spokesperson on HR matters. Exciting career opportunity.

Main responsibilities:

• Lead the development of an Integrated Marketing and Communication (IMC) strategy for Human Resources (Human Capital).
• Conceptualise and implement innovative Marketing and Communication (Internal and External) plans that focus on the Employees and Culture of the organisation
• Partner with Executives and participate in Senior Mgt and Strategy sessions.
• Translate strategies into innovative experiences to foster a culture of transparency and collaboration.
• Contribute to Employee Brand architecture and position the messages.
• Collaborate with Brand Experience, Events, Communications, PR and Design.
• Communicate different HR touchpoints such as recruitment, graduate programmes, scholarships and alumni etc.
• Lead a cross functional team to delivery the Marketing brand.
• Utilise different media, platforms, creatives, events, written articles, presentations.
• Create a strong sense of community among employees.
• Conceptualise and execute activations and experiences through impactful events and communications.
• Shape the Internal Comms and deliver events to reach employees in SA and African markets.
• Manage the internal reputational issues of the Financial Services firm and its employees.
• Orchestrate clear and concise messaging.
• Lead Employee Brand initiatives internally and externally to attract top talent and ensure the firm is “Employer of Choice”.
• Create inspiring content for diverse channels.
• Direct the employee digital and social media platforms, channels and content.
• Monitor the Employee Value Proposition to draw relevant insights.
• Provide input to budget planning proposals for Senior leadership.
• Conceptualise campaigns to boosting employee engagement and sense of belonging.
• Lead communication initiatives across multiple regions.
• Build a strong media profile and manage the Communications value chain.
• Media Spokesperson for HR matters and initiatives.
• Other key duties to be discussed at interview stage.

Qualifications and Experience:

• Degree in Marketing or Communications ess. Hons or Masters, an advantage.
• Proven track record in Senior Marketing and Comms Mgt within top Fin Services firm or Agency, leading Bank, ICT or relevant industry.
• 10 to 15 years experience in Marketing + Comms with market leader. Pref Banking or Financial Services.

Should you be interested in this exciting opportunity:

• Please submit your CV via the link. You will be directed to our database, Ditto.
• For any queries, contact Bev at SET on 082 495 8595.
• Unfortunately, no CVs can be accepted via WhatsApp.
• Looking forward to engaging with you.